Dentistry IQ

Privacy Policy

At Toothpik, we are committed to protecting your privacy and ensuring the security of your personal information. This Privacy Policy explains how we collect, use, and safeguard your data.
Last updated: 11/11/2025

Your Privacy Matters

We collect only the information necessary to provide our dental comparison and booking services. Your data is never sold to third parties, and we use industry-standard security measures to protect your information.

Information We Collect

Personal Information:
  • Name and contact details (email, phone number)
  • Dental practice preferences and booking history
  • Payment information (processed securely through third-party providers)
  • Account credentials and profile information
Usage Information:
  • Website usage patterns and preferences
  • Device information and browser type
  • IP address and location data (for service optimization)
  • Cookies and similar tracking technologies

How We Use Your Information

Service Provision:
  • Facilitate dental appointment bookings
  • Provide dental practice comparison services
  • Send appointment confirmations and reminders
  • Process payments and manage billing
Communication:
  • Send service updates and important notifications
  • Respond to your inquiries and support requests
  • Provide marketing communications (with your consent)
  • Conduct surveys and gather feedback
Improvement:
  • Analyze usage patterns to improve our services
  • Develop new features and functionality
  • Ensure platform security and prevent fraud
  • Comply with legal and regulatory requirements

Data Sharing and Disclosure

We may share your information with:
  • Dental Practices: To facilitate your appointments and provide necessary information
  • Service Providers: Third-party companies that help us operate our platform (payment processors, email services, analytics providers)
  • Legal Requirements: When required by law, court order, or to protect our rights and safety
  • Business Transfers: In the event of a merger, acquisition, or sale of assets
We do NOT:
  • Sell your personal information to third parties
  • Share your data for marketing purposes without your consent
  • Use your information for purposes unrelated to our services

Data Security

We implement appropriate security measures to protect your information:
  • SSL encryption for data transmission
  • Secure data storage with access controls
  • Regular security audits and updates
  • Employee training on data protection
  • Incident response procedures
While we strive to protect your personal information, no method of transmission over the internet or electronic storage is 100% secure. We cannot guarantee absolute security but will notify you of any significant security breaches as required by law.

Your Rights and Choices

You have the right to:
  • Access: Request a copy of your personal information
  • Correction: Update or correct inaccurate information
  • Deletion: Request deletion of your personal information
  • Portability: Receive your data in a structured format
  • Objection: Object to certain processing activities
  • Withdraw Consent: Withdraw consent for marketing communications
To exercise these rights, please contact us at hello@toothpik.co.uk. We will respond to your request within 30 days.

Cookies and Tracking

We use cookies and similar technologies to:
  • Remember your preferences and settings
  • Analyze website traffic and usage patterns
  • Provide personalized content and recommendations
  • Improve our services and user experience
You can control cookie settings through your browser preferences. Note that disabling cookies may affect the functionality of our website.

Contact Us

If you have any questions about this Privacy Policy, please contact us:
United Kingdom

Key Points

We don't sell your data
Secure data transmission
You control your data
Transparent practices

Policy Updates

Last updated: 11/11/2025
We may update this Privacy Policy from time to time. We will notify you of any significant changes by email or through our website.
Dentistry IQ